Take a break, we’ll handle the tax.
Take a break, we’ll handle the tax.
Take a break, we’ll handle the tax.
Accountants & Auditors.
Challenge
Needed help with customer acquisition and internal tooling.
Solution
Increased visibility for key search terms on across Google and ChatGPT. Rebuilt their brand and value prop. Developed reusable AI prompts to improve internal processes by as much as 60%.
Challenge
Needed help with customer acquisition and internal tooling.
Solution
Increased visibility for key search terms on both Google and ChatGPT. Rebuilt their brand with a more targeted value prop and developed reusable AI prompts to improve internal processes by as much as 70%.
Challenge
Needed help with customer acquisition and internal tooling.
Solution
Increased visibility for key search terms on across Google and ChatGPT. Rebuilt their brand and value prop. Developed reusable AI prompts to improve internal processes by as much as 60%.
Identity
We created two wordmarks suitable for ease of recognition and useable across multiple touchpoints.
To help everyday people cut through the complexity of accounting and tax so they can get on with their lives.
To help everyday people cut through the complexity of accounting and tax so they can get on with their lives.
To help everyday people cut through the complexity of accounting and tax so they can get on with their lives.
Light Green
#CFFFF5
Soft Green
#4A3AFF
Secondary
#333333
Primary
#FB4F77
Accent 1
#FB4F77
Accent 2
#FB4F77
Colour
Avoiding the traditional blues we went with fresh greens with bright accents to give us more creative control when talking about customer benefits and services.
Illustration Concepts
We created a new set of concept icons and illustrations for their core pages and introduced the use of photographs to the brand guidelines for faster content production. We're currently in the process of vectorising them and animating them in after effects.
We created a new set of icons and illustrations for their core pages and introduced the use of photographs to the brand guidelines for faster content production for our future planned content marketing.
We made sure everything aligned keeping things simple, fun and understandable.
We made sure everything aligned keeping things simple, fun and understandable.
We made sure everything aligned keeping things simple, fun and understandable.
Content & SEO
Continuing with their existing wordpress installation, we added custom post types for the blog and worked on building a content strategy that over the year got us some fantastic page one listings on google and citations within Chat GPT.
We helped generate in excess of £200,000 in new client revenue — organically ranking them for key search terms across Google and ChatGPT.
We helped generate in excess of £200,000 in new client revenue — organically ranking them for key search terms across Google and ChatGPT.
Credits
Team
Zee Durrani - Design
Nabeel Ali - Engineering
Credits
Team
Zee Durrani - Design
Nabeel Ali - Engineering
Credits
Team
Zee Durrani - Design
Nabeel Ali - Engineering
We helped the team generate in excess of £200,000 in new customer contracts — organically ranking them for key search terms across Google and ChatGPT.
We helped the team generate in excess of £200,000 in new customer contracts — organically ranking them for key search terms across Google and ChatGPT.
Let's talk — email hello@heavymask.com
Let's talk — email hello@heavymask.com
© 2024 Heavy Mask and its contents are owned by Heavy Mask, UK registered limited company. For All inquiries, please refer to our full terms and conditions.