Saving clients time, money and worry.

Accountants & Auditors.

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Work

Helping a family run accountancy practice grow and evolve.

Challenge

Brand, customer acquisition, process optimisation (AI), visibility.

Solution

Increased visibility for key search terms on across Google and ChatGPT. Rebuilt their brand and value prop. Developed reusable AI prompts to improve internal processes by as much as 60%.

Links

http://durranico.co.uk

Challenge

Brand, customer acquisition, process optimisation (AI), visibility.

Solution

Increased visibility for key search terms on across Google and ChatGPT. Rebuilt their brand and value prop. Developed reusable AI prompts to improve internal processes by as much as 60%.

Links

http://durranico.co.uk

Challenge

Brand, customer acquisition, process optimisation (AI), visibility.

Solution

Increased visibility for key search terms on across Google and ChatGPT. Rebuilt their brand and value prop. Developed reusable AI prompts to improve internal processes by as much as 60%.

Links

http://durranico.co.uk

Identity

We created two marks suitable for ease of recognition and usage across both small and large touch points.

To help everyday people cut through the complexity of accounting and tax so they can get on with their lives.

Light Green

#D8FEF5

Soft Green

#53E4C6

Green

#10D9B0

Primary

#212121

Accent 1

#FCEC4F

Accent 2

#EB5C50

Colour

Avoiding the traditional blues we went with fresh greens with bright accents to give us more creative control when talking about customer benefits and services.

100+ Custom Illustrations

We created a new set of icons and hand drawn illustrations for their core pages — all helping to add that fun, easy to understand vibe to an industry which is often seen as boring and difficult to understand. Oh and animations are incoming.

We created a new set of icons and illustrations for their core pages and introduced the use of photographs to the brand guidelines for faster content production for our future planned content marketing.

We made sure everything aligned keeping things simple, fun and understandable.

Website

We crafted a streamlined/interactive story telling experience allowing easier discovery of the businesses core pillars — accountng, audit and tax. With the design complete we're looking to launch the live version mid 2026.

Marketing & SEO

As well as visual assets to improve discovery and understandability we continued to build on last years content marketing strategy to strengthen authority within the business accounting knowledge space.