Identity
Easy to read word mark that works across multiple touch points.
White
#FFFFFF
Grey
#333333
Primary
#333333
Secondary
#FB4F77
Colours
Collectibles are colourful so we went with an uncompromisingly simple colour palette letting the products do the talking.
Adding Motion
A photo taken on an iPhone, cleaned in Shopify and animated in Midjourney. We tested the moving pictures against the static ones and interviewed customers discovering product desirability shot up to almost 70% when viewing the animated version.
After super charging their eBay store we worked on launching their Shopify store allowing the team to work more directly with customers.
